Tools For Wellbeing


Whole Body Health
Guided by the philosophy of ‘Whole Body Health,’ The Nue Co. curates a holistic portfolio spanning functional fragrances, topicals, and ingestibles — each designed to deliver effective, science-backed solutions that excite the senses. From easing stress and improving sleep to restoring gut balance, every innovation is created to support the body and mind in unison, redefining what modern wellness can feel like.
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What’s In.
What’s Out.
“Clean” has no single definition, so we created our own, one that puts your endocrine system and microbiome first. Our fragrances are formulated to be endocrine-safe and our ingestibles are designed to support microbiome diversity. There are over 200 ingredients we exclude from our formulas. What remains is innovation and purity, with formulas created to work in harmony with your health.
We have banned over 200 ingredients from our formulas, view the full list.
Fragrance Ingredients We Don’t Use
We Never Use: Phthalates, nitromusks, polycyclic musks, parabens, synthetic fixatives
Why: Known endocrine disruptors that can mimic or interfere with your hormones
Ingestible Ingredients We Don’t Use
We Never Use: Artificial colors, artificial flavors, unnecessary fillers, GMO ingredients, refined sugars, preservatives
Why: Compromise purity, potency, and can disrupt metabolic and gut health

Our Fragrances
Fragrance is one of the fastest ways to shift how you feel. Our Functional Fragrances are safe, endocrine-friendly, and crafted with natural, innovative, and upcycled ingredients by world-class perfumers — scents that are both responsible and transformative
